The 2012 Davison-Developed Fall Pugz Line Hits Stores!

Showcased at the front of aisles at two local Petco stores in Pittsburgh are Davison-developed dog products.  The aisles contain dog leashes, beds, coats, leg warmers, harnesses and boots.  In front of the aisles feature Pugz’s signature faux suede and fleece combination.  The visual appeal of these endcaps is sure to capture the attention of Petco customers shopping anywhere near the dog designs.

An ecstatic CEO George Davison made an appearance at the store to check out the products on the shelves. He calls the Petco Pugz endcaps a defining moment in company history and compares the excitement of seeing all of these Pugz products in one space to the excitement of “stepping to the plate and hitting a grand slam.” 

“When you allow yourself to dream, you are opening yourself up for a lot of pain if stuff doesn’t work out, which I’m used to. Because of the continual effort at absorbing risks and overcoming challenges this is what can happen if you believe. If you don’t believe and have enough character, the dreams aren’t possible,” says Davison.

Pugz boots keep small dogs’ little paws from freezing in cold weather.  These boots will keep the dog’s paws warm so that they can walk and play outside even on the coldest days.  The boots are made with faux leather and faux wool which will also keep paws dry. 

Pugz has leg warmers to go along with the boots that help to keep a dog’s legs warm.  To finish off the outdoor apparel, dog-owners can also purchase a Pugz Harness, which according to Davison, is a better solution to the collar.  The harness reduces stress and strain when dogs tend to pull during walks. 

The Fall Pugz collection also features the Box Bed, which allows a pet to snuggle into comfortable luxury.  The bed has a sturdy, cushioned base and the sides create a comfortable atmosphere for your pet to snuggle up, get comfortable and relax.  For mobility, the bed is lightweight and can be machine washed. 

Davison attributes the success of Pugz and other Davison products to the Davison methodology, which George Davison has been constructing and shaping for over 20 years.

“We have to have really good soils to grow our seeds,” says Davison.  “This is the combination of Inventionland and our methodology to have not only one, but all of those hit the shelf.”

The 2012 Fall Pugz line is now available in Petco and Bed, Bath & Beyond.

The typical project is not licensed, sold in stores or profitable.